Top 20 Tricks to Increase Your Amazon Sales !

If you sell on Amazon, you are well aware of its advantages. You are reaching a global audience, having the potential for exponential expansion, having a ready-made customer base, and being linked to a reliable and well-known brand.

But here's the thing: to benefit from these advantages, differentiate yourself from the competition, and ultimately drive sales, you need to do much more than merely be present on Amazon.

So here's the million-dollar question: How to increase sales on Amazon?

Throughout this article, we have covered all the information you need to know to raise your Amazon sales. We consulted with many industry experts to get their best recommendations on selling on Amazon and what strategies have increased sales.

Tips to increase your Amazon sales

To help you step up your game and sell more on Amazon, we've put together this easily digestible list of 20 quick wins and strategic plays.

1. Keyword research

The most effective strategy for reaching your target audiences is using the appropriate keywords. The goal of Search Engine Optimization (SEO) is to use keywords frequently used in searches for your items. This game is continuously changing; seasonal, cultural, and economic considerations all impact shoppers' search phrases to find things. As a result, it's crucial to keep up with the most recent SEO developments

Hundreds of relevant keywords should be added to each product's optimization! This increases your chances of people finding your products and enables you to make more Amazon sales.

2. Use a reprising tool

As an Amazon seller, you need always ensure that your product prices are competitive. On the other hand, you should keep your margin.

Repricing Software can be helpful in this situation. With real-time Pricing Automation provided by repricing software, you can increase Amazon sales while ensuring that your prices are consistent with your rivals and market variations.

Additionally, repricing software offers a wide range of customizable features that let you set rates at the best levels to promote sales without sacrificing profit.

3. Optimize the product page

Indeed, 80% of readers never read anything past the headline. This implies that after writing your product title, you have effectively used 80 cents of your dollar.

Ensuring that your product pages are clear, straightforward, and simple to read will also help you attract customers. Organized pages are easy to read. You'll better attract those elusive eyeballs if you keep your design simple and tidy.

Do you want to create more attractive product pages? Growth Jockey can help you to design excellent product service pages.

4. Use Amazon adds

Although running advertisements is nearly sure to increase your Amazon sales, it's simple to spend money on them and cross your fingers. You can accomplish more! Pay close attention to your Advertising Cost of Sales (ACoS) measure, which indicates how much money you must spend on advertising to generate sales.

Lowering your ACoS and ensuring you get more for your money with more effective advertising. More profitable sales on Amazon business are the outcome of using insight-driven strategies for Amazon ads! Over time, you'll discover what works and develop a plan for running your advertising.

5. Apply Amazon seller tools

You don't have to go alone as an Amazon seller, which is its best feature. You can use various Third-party or FBA solutions to grow your company and make the most of your Amazon sales.

Several products available on the market today expressly aid Amazon sellers in optimizing their listings, prices, feedback, shipping, customer support, and even their taxes. These tools range from repricing tools to help desk software, review tools, and shipment assistance.

Various seller tools are accessible, so it's essential to know your alternatives and decide which ones are best for your company. You can expand your business more than ever imagined with the appropriate tools. Making use of Amazon seller tools

6. Provide the best customer service

In the eCommerce industry, customer service is crucial. Providing excellent Customer Service not only increases value but also aids in client retention. Assuring the customer they can rely on you to deliver critical to closing a deal. That trust is difficult to acquire but simple to lose. It's essential to commit to providing excellent customer service for online shoppers, which is even more important!

It would help if you were on top of your customer service as an Amazon vendor. Providing excellent customer service takes a winning combination of responsiveness, friendliness, and quick and straightforward resolution procedures.

7. Get more reviews

Online reviews are crucial for establishing your brand's legitimacy and for helping confidence spread through word of mouth. It's also a reality that 72% of consumers will only purchase once they've read reviews of a product from peers they can rely on.

Even a powerful product with excellent marketing must overcome the dread of the unknown if there is no social proof. Positive ratings are a big part of determining whether products get the Amazon Buy Box.

8. Scale to the new Amazon marketplace

Entering some of these markets will allow you to grow your brand. This may entail conducting market research to determine which products are popular in each market before upgrading your shipping practices to enable international shipping.

However, entering new markets also necessitates that you take language into account and adapt your listings to include each marketplace's native tongue and the relevant SEO keywords. To serve consumers in their native tongue across numerous marketplaces, multilingual customer support is also necessary.

9. Synchronize the inventory

A fine line must be drawn when managing inventory. If you keep too many goods for too long, you'll have to pay a premium to store them. But you need to save more lists to ensure you get all the actual sales or even customers since you won't be able to fulfill orders. If your inventory performance is subpar, Amazon may also punish you.

Every seller must comprehend and handle stock control effectively to achieve the best results. An underappreciated technique to boost your growth on Amazon sales and profit margin is Intelligent Inventory Management. Fortunately, there are resources available. By making the appropriate tool and software investments, sellers can reduce the stress associated with managing supply and demand. To keep up with the latest industry trends and technology, contact GrowthJockey.

10. Focus on the top selling products

Most ambitious business owners want to experiment with new revenue streams. Still,

keeping an eye on what is currently bringing in money is crucial.

Investing more in the products already bringing in a steady income for your Amazon eCommerce operations will meet consumer demand and ensure you have the financial breathing room to take chances on cutting-edge new products, if necessary.

Every quarter, examine your financial statements and the best-performing products in your shop.

11. Keep the Amazon SLA

Building trust with your consumers is a crucial component of being a seller. To do that, you must demonstrate your integrity and commitment to keeping your word to them. Ensuring your Amazon store has a Service Level Agreement is one method to achieve that (SLA).

The SLA for fulfillment is based on open order fulfillment capability and on-time shipping and delivery. Your consumers will receive their orders on time if you keep this promise.

12. Amazon Buy Box

The most straightforward strategy to increase your Amazon sales is ensuring that your products often appear in the Amazon Buy Box. This is because this highly sought-after space accounts for approximately 82% of sales.

We know a few factors as crucial, even though the precise formula to win the Buy Box is unknown. These indicators primarily demonstrate that the supplier is offering a positive client experience. Here, customer reviews are critical. The likelihood of a seller winning the Buy Box rises with each favorable review they can gather.

13. Use price watch tools

Tools for keeping an eye on prices are crucial while selling in a marketplace. They assist in keeping you informed of any pricing adjustments your rivals make and identify pricing trends.

This can assist you in creating a pricing strategy, such as matching the lowest price offered by a competitor or employing a technology called a repricer to automatically change prices in response to specific numerical triggers.

14. Structure the title

Certain portions of your title are more important than others, depending on the type of goods you sell.

For instance, many buyers will shop for clothing based on brand, gender, and product category. Consequently, you ought to use those terms in that sequence.

15. Improve images

Your product listing needs to feature top-notch product images to persuade a customer.

A successful online purchase depends on images. They are the essential aspect influencing a customer's choice to buy a product.

We live in a visual world, so your product pages' photographs must show your products in their best possible light. Images should be of a good standard and depict how a product may appear.

The initial image's backdrop should be white according to Amazon guidelines; however, additional images' backgrounds can be colored differently.

16. Use lifestyle images

A variety of images might aid prospective customers in understanding your offering. For clothing or cleaning supplies, lifestyle photos are the best way to demonstrate how your product will appear in usage.

Product photos are the best for establishing clarity because they show your product independently. Combining the two image styles in your product listing gives the buyer the extra details they require to comprehend what you are selling fully. They could even decide to buy after all of this.

17. Respond to the reviews

Every Amazon product listing includes reviews, which many people will read before deciding whether or not to purchase a product. Therefore, negative reviews can have a detrimental effect on your sales. Responding to negative reviews by acknowledging them and offering the client a solution is one technique to address that problem successfully.

You could include their suggestions in your future improvements. As a result, you come across as a reliable and compassionate brand, which enhances your reputation as a seller and may even increase your sales.

18. Product promotions

Sponsored product promotions are an excellent strategy to enhance sales and increase your Product's Visibility on Amazon operations. With the help of keywords for the listing and a cost-per-click bid for each keyword, you may create sponsored products to advertise particular products.

You won't need to compete for the top spot because those keywords will cause your sponsored article to display whenever someone types one in. Still, it will only do so at the beginning of the search results.

19. Improve the visibility

Amazon offers more branding resources than only branded material that has been upgraded. They can also aid in increasing the visibility of your business. You can construct a whole online storefront using a template or your unique design and provide editable information for product pages. As a result, even on Amazon, people may Recognize your brand immediately.

Sponsored posts and a brand dashboard are additional tools that can help you examine all the metrics that can direct you to further improvement in visibility and selling. Growth Jockey is here for you to create excellent product pages with experienced developers and designers.

20. Keep testing

You can find areas to improve listings and increase sales by making minor, incremental modifications. The most excellent approach to continue developing and remain at the forefront of the market is through frequent A/B testing.

You can find fresh prospects for improvement or learn where you need to catch up with A/B testing.

Conclusion

Due to the intense competition, selling on Amazon will always take a lot of work. However, you can succeed in the market if you consider these doable suggestions.

Amazon sellers today have a wealth of tools to help them improve their stores and build robust sales pipelines.

You can continue to do what you do best: creating a great brand, attracting new consumers, keeping your current ones, and boosting your bottom line by keeping up with how the Amazon platform in eCommerce develops and utilizing the appropriate tech tools to power your business. GrowthJockey helps you to grow your ECommerce business with recent marketing trends and technologies.

At GrowthJockey, our sole focus is on creating custom solutions that address the unique challenges faced by our clients in the e-commerce industry. We are committed to helping businesses of all sizes, from small-scale enterprises to large corporations, harness the power of technology.

Get in touch with us today to scale your business with our expert eCommerce solutions !