GrowthJockey Helps Livguard Build India's First Hindi Website for Inverters

Let’s face it - shopping for an inverter or battery isn’t always straightforward. Between matching specs, checking power needs, and figuring out the right fit, the process can feel more technical than it needs to be. Livguard saw that.

So, instead of adding more jargon, they made a bold move to simplify everything by meeting people in their own language.

Livguard partnered with GrowthJockey (a venture studio) to build something truly first-of-its-kind in the industry: a multilingual, consumer-first website with full Hindi support. For a brand trusted by thousands across India, this move wasn’t just about design; it was about inclusion, clarity, and scale.

Now, shoppers can explore Livguard battery prices, compare models, and use tools like the load calculator in a language they’re comfortable with.

In this Livguard website case study, we explore why the Hindi rollout matters, how GrowthJockey made it happen, and its impact on e-commerce in India.

Why Livguard launched a Hindi website for inverters

When you serve a country as vast and diverse as India, language isn’t just a cultural detail; it’s more of a business decision.

Livguard, known for its trusted inverter and battery solutions, recognised that tapping into regional languages could unlock a more inclusive and scalable customer experience.

So why did Livguard and GrowthJockey make Hindi their first multilingual launch? There are three powerful reasons for that:

• Massive reach: With over 500 million Hindi speakers worldwide, building a Hindi website directly reflects Livguard’s commitment to scale, accessibility, and customer-first design.

• Consumer comfort: 41% of India’s population speaks Hindi as their primary language, and 75% prefer to buy in their native language. Meaning having a Hindi website can significantly increase qualified visitors and product engagement.

• Real business impact: The Hindi rollout is linked to increased visibility on search and greater accessibility, as regional keywords make it easier for local users to find and trust the brand.

This move positions Livguard as a forward-thinking brand that understands India’s digital behaviour. By combining language inclusivity with tools like the load calculator, the brand sets a new benchmark for e-commerce website case studies in the inverter industry.

How Hindi is implemented in the experience

Building a Hindi site meant making sure someone browsing for a Livguard inverter battery could actually understand what they were seeing. Whether it’s checking the battery price or comparing specs, no one should have to pause just to process the language.

That’s where GrowthJockey stepped in.

We used our growth marketing tool to plan the experience based on how real users behave, not assumptions. Then with Ottopilot, we rolled out Hindi content quickly across the site without breaking consistency. The goal was simple: make the Hindi version of the Livguard website just as smooth and useful as the English one, without compromising the buyer journey.

Here’s what that looked like in practice:

• Language switch that takes one tap: From checking the Livguard inverter price, to reading a blog, or using the load calculator, toggling between Hindi and English is simple and visible upfront. No hidden settings. No confusion.

• Search that understands both languages: Type in what you need, and the site guides you to the right product, category, or page, even in Hindi. Helpful when you're deciding between models or looking for specifics.

• Consistent desktop experience: The Hindi interface isn’t limited to mobile. The full desktop version is built to support both languages equally, so you get the same smooth navigation no matter how you're browsing.

• Bilingual cues from the first click: A big “नमस्ते / Hello” on the homepage signals that this space is built for everyone. It's a small touch, but it helps people feel like they’re in the right place.

Hindi-first users can now do everything, check the Livguard inverter battery price, compare models, or use the load calculator, in a language they actually understand. That’s what makes this a solid e-commerce case study.

Hindi-first tools that make the Livguard website smarter

Once you’ve switched the site to Hindi, the experience doesn’t fall flat. Livguard and our Growthjockey team made sure the features themselves work just as well in Hindi.

From figuring out which Livguard inverter fits your home to finding a nearby dealer in your city, here are two features that really bring the multilingual experience to life:

Power planner helps Hindi users pick the right Livguard inverter

When you're shopping for an inverter, you don’t want to guess what size or setup works for your home. The Livguard load calculator, also known as the Power Planner, takes the guesswork out of it, even in Hindi.

• You can choose between “by device” or “by rooms” to describe your power needs.

• The tool gives up to three recommended Livguard inverters based on what you actually require.

• The backend uses a match-scoring system that works across languages, so nothing breaks when you browse in Hindi.

It’s what we call a “multi-lingual, build-by-room” experience - designed to help users make confident decisions without decoding technical specs or comparing models blindly. This makes it especially useful for new buyers who might not know the difference between models or are comparing Livguard inverter prices across categories.

Dealer locator supports fast action in any language

Once a user finds the right inverter or Livguard battery, the next step is usually this: Where do I buy it?

The Dealer Locator feature answers that fast. Just punch in your PIN code or city, and the map zooms in to show nearby dealers. You can even tap to call directly. The feature also greets users with personalised messages, which makes the experience feel more local, something that goes a long way for shoppers browsing in Hindi.

Together, these tools make the Livguard website not just multilingual but truly helpful. This is the kind of experience that sticks, and why it’s worth spotlighting in any solid e-commerce case study.

What changed after Livguard’s Hindi website went live

Since launching its new Hindi website, Livguard has already seen encouraging signs of traction across traffic, engagement, and performance.

Here’s a snapshot of what changed in just the first week:

These numbers may evolve, but they paint a clear picture: the site is faster, more engaging, and reaching more users, all signs of a well-executed e-commerce case study in the making.

What’s next for Livguard and how is the website staying modern

The Hindi rollout kicked off a bigger plan for growth. Livguard and our team at GrowthJockey are now moving into the next phase of the website. The focus is on improving speed, adding smarter tools, and creating a better user journey in both Hindi and English.

Let’s see what’s lined up:

• Load calculator 2.0: An upgraded version of the current Livguard load calculator, designed to improve accuracy and offer even smarter recommendations for selecting the right inverter and battery pairings.

• Service request integration: A new feature to help customers raise post-purchase queries or support requests. Which, in turn, will make the journey smoother even after they’ve checked the Livguard battery price or placed an order.

• SEO expansion and multilingual content: Plans to build more region-specific, Hindi-optimised content that ranks for high-intent searches like Livguard inverter price, comparison blogs, and support articles. Thereby, turning the website into an organic growth engine.

• Legacy revamp + performance boosts: Older parts of the site will be brought up to match the new, smart, multilingual interface. Expect faster load times, cleaner UX elements, and better mobile performance.

This roadmap reinforces why this project stands out as a strong e-commerce case study, where language wasn’t just a feature, but the foundation for scaling smarter.

What the Livguard website case study shows about multilingual growth

Livguard made a clear call: if most of your audience prefers Hindi, that’s where your product should speak too.

Our team made sure features like the Livguard load calculator, product listings, and pricing tools worked just as well in Hindi. This gave users more clarity when choosing the right battery or checking inverter prices.

More importantly, it proved that language-led UX changes can unlock visibility, trust, and reach, specifically in a market where over 500 million people prefer Hindi online. This is no longer just about translation. It’s about building relevance at scale.

Of course, GrowthJockey led the charge behind the scenes. More than a tech partner, we acted as a business incubator, helping Livguard turn multilingual strategy into long-term business momentum.

FAQs on Livguard website case study

Is Livguard a good inverter?

Yes, Livguard inverters are well-regarded for their reliability, performance, and compatibility with Indian power conditions. The brand also offers a user-friendly Livguard load calculator on their website, helping buyers find the right model based on home or office usage.

As seen in the Livguard website case study, the company is actively improving digital tools to support smarter, more confident purchases.

Are Luminous and Livguard the same company?

No, Luminous and Livguard are two separate brands. While both operate in the energy solutions space and offer inverters and batteries, Livguard has built a distinct identity with its own product line. The two companies compete in a similar market but function independently.

Is Livguard an Indian company?

Yes, it is an Indian company with a strong presence in the inverter and battery space. Known for its wide range of Livguard inverter and battery products, the brand focuses on tech-led innovation tailored for Indian households.

Their recent Hindi site rollout is a great example, detailed in the Livguard website case study, of how they're making power solutions more accessible across the country.

Who is the brand ambassador of Livguard?

Actor Akshay Kumar has been associated with Livguard as its brand ambassador. His involvement aligns with the company’s positioning as a trusted Indian brand offering smart energy solutions like the Livguard inverter battery. His endorsement reinforces the brand’s credibility across its growing e-commerce website presence.