Brand Management

Associate/Executive

Growth

Gurgaon, India

Full Time

Job Description

The Brand Executive implements plans and initiatives relating to the brand, customer experience and loyalty in order to drive the organization's brand equity.

Job Roles and Key Deliverables:

Analyze market trends and development that may impact offline marketing activities.
Assess alternate market research channels.
Conduct research to identify emerging trends of consumers.
Design, collect and analyze customer satisfaction and feedback.
Execute activities to communicate business value proposition to customers.
Execute brand campaigns.
Execute customer loyalty plans.
Forecast emerging market needs.
Generate creative materials, templates and collaterals.
Generate customer awareness.
Implement activities that develop organization capabilities to deliver a consistent customer experience.
Implement brand communication plans.
Implement brand plans.
Implement innovation campaigns to drive higher customer retention and loyalty.
Maintain customer acquisition and retention programmes.
Monitor effectiveness of programmes.
Monitor product quality, design and brand alignment.
Review effectiveness of brand campaigns.

Qualification & Experience:

Required working experience of at least 0-1 years
Understanding of the full marketing mix
Strong analytical skills partnered with a creative mind
Data-driven thinking and an affinity for numbers
Outstanding communication skills
Up-to-date with latest trends and marketing best practices
Degree in marketing or a related field

Key Skills :

Analytical skills and attention to detail.,An understanding of trends and an ability to respond to customers' wishes.,Creativity and an ability to produce innovative and original ideas.,Team working skills.,The ability to manage and allocate budgets.,Written and verbal communication skills.,etc.

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The Brand Executive implements plans and initiatives relating to the brand, customer experience and loyalty in order to drive the organization's brand equity.

The Brand Executive implements plans and initiatives relating to the brand, customer experience and loyalty in order to drive the organization's brand equity.

Gurgaon, India